Category Archives: Flatiron

Allure of the Industry – Is It (Still) There?

Tower cranes flying materials for a high-rise in the downtown skyline. Excavators and loaders moving dirt and installing pipe along the side of the road. Bridges flying over a freeway one berm at a time. What is it that attracts people to the architecture/engineering/construction industry? Is it seeing those construction projects in action? If so, what aspects of that work entice someone to think about making that a career? At what age do those scenes resonate enough for someone to even start daydreaming about the industry?

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Topics: Flatiron, Technology.

Addressing the Craft Labor Shortage

“Can we fix it? Yes, we can!” If you raised a child in the early 2000s you may be hearing the enthusiastic proclamation from the popular animated children’s series Bob the Builder echoing in your ears at this very moment. The series featured Bob, the resident builder, his partners, and a fleet of talking yellow iron. Bob the Builder was my daughter’s favorite show – her favorite character was Scoop, a backhoe loader, or an “I-Dig-Dirt,” as she called it. As a descendant of a proud line of craft laborers including legacy carpenters, crane operators, and yes, even a large backhoe operator, I entertained the thought that maybe, just maybe, my daughter might land in the construction industry, spurred by her admiration of the determined and optimistic Bob and his talking fleet of yellow iron.

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Topics: Craft Labor, Design-Build, Education, Flatiron.